I am a huge mascara junkie. I rarely leave my house without mascara and tend to wear way too much. I go through a tube of mascara every 2 months. While that may not seem like a long time to some people, that may seem like eternity to others. So when one of my favorite Beauty Guru’s on Youtube, Tiffany D, mentioned that she had a new drugstore mascara love, I knew I had to have it. Tiffany equated this mascara to the drugstore dupe of the Armani Eyes to Kill mascara, which I’ve heard nothing but amazing things about. But I don’t know if I’m willing to pay almost $40 for a mascara, so having a drugstore alternative is amazing. But does this mascara live up to the hype?
Keep reading for swatches and my full review!
The brush is your standard full bristle brush. There is nothing overly remarkable about the brush or the shape, but there is something to be said about a standard voluminous brush shape. The bristles do a good job of separating the lashes while not clumping that badly. The opening of the bottle doesn’t do the best job at getting off all of the excess product, so there is some glops of mascara on the brush. Also, the tip seems to collect a lot of product and you need to wipe it off before using the wand.
Lashes, 2 coats on the top, 1 coat on the bottom
Before I go into what I like and don’t like, I have to say that every mascara has a learning curve. Some mascaras work the best if you load on the coats, 1 right after the other, so it doesn’t have time to dry at all. Others work better if you do a coat and then alternate to the other eye, and go back and forth between eyes, allowing the mascara to dry slightly between coats. It took me a few days of playing with this mascara to figure out how it should be used. This mascara works best with the second application method. I did one coat, then one coat of the other eye, and then went back to the first eye for the second coat.
What I like: I like how easy this mascara is to use. I don’t have to work hard at all and it actually applies really quickly. I feel like my mascara application time has been cut in half. I like that it doesn’t clump, as long as you apply it as I stated above. The look that the mascara gives is very natural, so I can wear it without any other makeup and it doesn’t look to over-the-top. I also like that it lasts all day without flaking or smudging. Also, I love how I can use it on my top and bottom lashes.
What I don’t like: It isn’t that voluminous as I thought it would be. It does give my lashes a dark base, but it doesn’t make them overly full. If you apply this mascara like the first method I described, where you just load on the coats, it clumps like crazy! So if you’ve tried this mascara and thought it clumped, try waiting for the coats to dry a little before you apply another coat, otherwise its a clumpy mess. Also, I find that I get mascara on my lids a lot, especially at the base of my lash line.
Overall, I like it but I’m not wow-ed. Its a great and easy mascara to use and I think it would be a great beginner mascara. It isn’t overly volumizing, but it is good at separating my lashes. It gives a very natural lash look so its perfect for the days that I want to wear minimal makeup. I like that it lasts all day without smudging or flaking.
Price: $7.99 (or a price around that price point depending on where you purchase this)